Live News Updates From SYS-CON Events

Elizabeth White

Subscribe to Elizabeth White: eMailAlertsEmail Alerts
Get Elizabeth White: homepageHomepage mobileMobile rssRSS facebookFacebook twitterTwitter linkedinLinkedIn


Related Topics: Cloud Computing, EMC Journal, Cloud Expo on Ulitzer

News Item

TwinStrata Unveils Cloud Storage Enablement Strategy at Cloud Expo

TwinStrata part of the EMC Velocity Atmos Partner Program enabling Intelligent Storage Clouds

Cloud Expo Booth # 153 - TwinStrata, Inc., founded in 2007, debuts on Tuesday at Cloud Expo with its vision for intelligent storage cloud solutions.

Taking an innovative approach, the company is bringing to market cloud storage enablement software solutions to help mid-sized companies in a variety of industries address challenges related to protecting and managing the growth of business application data.

Operational Challenges of Data Management
Today's IT data management teams are tasked with selecting solutions that maintain the integrity and availability of data, especially higher value data related to business critical applications.

Storage-related solutions need to easily and quickly scale to accommodate future data growth and not require capital intensive upgrades when capacity limits are reached. They must support multiple data formats for all types of business applications. In addition, companies should understand the impact an application outage will have on each line-of-business or on the company as a whole in order to implement appropriate data recovery operations.

Cloud Technology Ecosystems
To help companies achieve business agility and efficiency, IT alignment and cost management, several ecosystems started by industry-leading vendors have emerged. EMC with its EMC Atmos Velocity Program and Amazon with its Amazon Web Services are each an example of an ecosystem of solution providers developing cloud enablement solutions that leverage their respective cloud services. These ecosystems will have a significant impact on storage cloud adoption.

Corporations using solutions from these ecosystems benefit from the cloud. They can now instantly respond to changing business requirements by taking advantage of an adaptable infrastructure and adding resources as needed. Storage cloud infrastructures eliminate lengthy change management cycles when bringing new storage infrastructure online and optimize IT administrative processes to drive efficiency and improve staff productivity.

"Cloud enablement solutions, like the one TwinStrata offers, will help accelerate corporate cloud storage adoption," said Terri McClure, a senior analyst at Enterprise Strategy Group. "Companies can realize the availability, security and performance characteristics of local storage, without the capital investment and overhead of housing and managing storage themselves."

"TwinStrata is working with customers around the world and with industry-leading global technology companies to define and develop intelligent storage cloud architectures and solutions," said TwinStrata CEO & Co-Founder Nicos Vekiarides.

"The EMC Velocity(2) Atmos Partner Program demonstrates our commitment to deliver innovative storage solutions that address the growing needs of our partners seeking to leverage cloud infrastructure. We believe there is an opportunity and approach to cloud storage that delivers financial and functional benefits to both our Partners and the Customers they serve," said Mike Feinberg, Senior Vice President of EMC Cloud Infrastructure Group. "By making our cloud infrastructure accessible and allowing easy API integration, we enable our partners to develop cloud enablement solutions to help customers realize business agility, drive IT operational efficiency, and improve cost controls. We are pleased to work with TwinStrata to embrace and deliver real-world business value to our joint customers, globally."

Intelligent Storage Cloud, Cloud Enablement Solutions
Intelligent storage clouds consist of storage-as-a-service offerings combined with intelligent cloud storage enablement solutions. Cloud storage enablement solutions address the primary concerns that users have expressed regarding enterprise IT adoption of cloud storage solutions and deliver the following features:

  • Compute AnywhereTM application accessibility: on/off-premise, in the cloud
  • Non-disruptive integration with business applications
  • Support for all industry file systems and block-level access
  • Intelligent caching architecture that delivers local performance
  • Support for virtual and physical IT environments
  • Ease of deployment, ability to manage in self-service manner via UI, CLI and API
  • Local and cloud data copies, zero-footprint snapshots
  • Encryption for security
  • Bandwidth savings via caching, compression, deduplication
  • Support for multiple cloud providers, with data mobility across providers
  • Support for providers that offer SLAs for regulatory & compliance requirements

About TwinStrata, Inc.
TwinStrata is a pioneer in the Cloud Storage Enablement (CSE) market with the industry's first purpose-built architecture and software solution to enable Intelligent Storage Clouds (ISC). ISC deliver simple, affordable and secure storage solutions to enterprise environments. TwinStrata's solutions address the business need for on-demand IT services, providing new levels of business agility, efficiency, IT alignment and cost management for protecting and managing the growth of business application data. For more information about TwinStrata, please visit www.twinstrata.com.

More Stories By Elizabeth White

News Desk compiles and publishes breaking news stories, press releases and latest news articles as they happen.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.